The Lab’s New Campaign Reframes Care as Culture
Launching in April, The Lab’s new Take Care of the Things You Love campaign reframes garment care as a cultural act rooted in memory,...
Collagen Café Introduces a Daily Ritual for Radiant Skin and Modern Wellness
There’s a quiet shift happening in beauty. It is no longer only about what you apply, but what you take in. Skin, energy and...
Ocean Basket Launches Its Most Ambitious Digital Transformation Yet: A Behavioural Platform Built Around the Customer
Ocean Basket has launched a new mobile app that signals a significant shift in how the brand engages with its customers. More than a...
Sphokuhle Ntshalintshali Enters the Beauty Space — On Her Own Terms
Award-winning creator Sphokuhle Ntshalintshali is stepping into beauty with intention, clarity, and a distinct point of view.
Her brand, Scrumptious Lips, launched quietly last year,...
Switching Seasons: Fortify Your Skincare from Autumn to Winter with Skin Renewal
As autumn leaves fall and winter chills set in, your skin sends a clear signal: it’s time to shift gears. What worked in milder...
MAKE LIFE CHEIROSA: A NEW WAY TO WEAR FRAGRANCE
Sol de Janeiro launches Jelly Perfume Balms and limited-edition mists
Fragrance is having a moment, and it is no longer only about one signature scent....